CASE STUDY
// THE NEED //
- Zora Digital provided Jamaican Mango & Lime with social media strategy along with paid and organic content to drive awareness, consideration and ultimately, sales.
// SERVICES //
Digital & Social Media
Strategy
Influencer Activation
Paid Social Media
Planning
RESULTS
- Increased engagement by 19% on influencer social media pages (including IG video views, likes, and comments on posts).
- Major increases in engagement metrics on Jamaican Mango & Lime pages.
Clicks
Views
Engagement Per Follower
+140K
+803K
+59%
