Category Archives: Tech Startups

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zora (zōrə) n. Dawn, the first appearance of light in the sky before sunrise.

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  My name is Yewande Odusanwo, Founder of Zora Digital.  I’ve found that being an entrepreneur isn’t just about financial independence. It’s also about leading by example. Sending a message to African American children – especially the girls – that the American Dream is ours for the taking. I made my dream a reality by […]

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The next paradigm shift in the field of market research can be expressed in three words: Pay Your Selfie.

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Up until recently, I figured “modern” research began in the 1950s. As a post-war exploitation of a booming consumer populace. Or something. I was wrong. Modern market research arguably dates back to the 1820’s. Before electricity or telegraphs.

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