Tag Archives: e-commerce

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How Marketers are Using TikTok

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TikTok is a free IOS and Android application that has seen rising popularity and growth since its launch in 2016. In October 2018 it became the most downloaded app in the United States. Globally, TikTok has over 2 billion downloads, with over 800 million monthly users.  The app utilizes shared, 15 second video clips that are […]

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Episode 16: Before The Butcher Makes Plant-Based Mainstream

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Three months after adopting a plant-based diet, Before the Butcher founder and president, Danny O’Malley’s cholesterol level dropped over 70 points. Thinking that high cholesterol ran in the family, he was shocked by his results. This diet paired with more exercise, Danny knew that a plant-based diet was the best for him. This lifestyle change […]

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Episode 15: Vous Vitamin is the Right Vitamin for You

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Over six years ago, Chicago physicians, Romy Block and Arielle Levitan noticed that they spent a lot of time discussing vitamins with their patients. They’d dealt with many patients who were confused on what multivitamins they should be taking and had seen multiple patients who came into their offices with bags full of vitamins unsure […]

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Episode 14: Hip Circle Combines Fitness and Fun to Empower Women

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Ten years ago, Malik Turley, founder of Hip Circle Empowerment Center, saw that many women had a tough time feeling comfortable at the gym. So she started teaching classes around the community. When her community of attendees grew, Malik wanted a space of her own to hold classes. She decided to open Hip Circle, an […]

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Episode 13: Lil’gourmets Makes Veggies Delicious

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When lil’gourmets founder, Shibani Baluja struggled to get pregnant, she became cognizant of the food she was putting in her body. She reevaluated her diet, cut out all processed foods, and turned to healthy options in hopes of getting pregnant. Her journey to get pregnant turned out to be a success, and she later had […]

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Episode 12: Bringing Healthy African Foods to America

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When Toyin Kolawole started Iya Foods, she had a vision of providing nourishing, African foods that use ingredients sourced from Nigeria and the US. Her passion for healthy eating connects to her Nigerian roots. Having grown up in Nigeria, Toyin immediately noticed the difference between African foods and American foods that contain preservatives and artificial […]

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Episode 11: Building a Community with Quality Coffee

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“Have you ever gone on Craigslist looking for an espresso machine and ended up buying a coffee shop?” That’s what Melissa Villanueva, owner of Brewpoint Coffee, joked about when asked to explain how she opened her first coffee shop. In episode 11 of Zora Talks, Melissa recounted the story of her journey to starting a […]

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Episode 10: Promoting Diversity in Yoga

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In episode ten of Zora Talks, we interviewed Carla Christine, founder of Yoga Green Book. This online space promotes wellness through yoga and meditation by offering classes, challenges, and connecting members to instructors of color all over the country. Carla’s journey began when she was diagnosed with anxiety. A friend was concerned for her and […]

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Regine Rousseau Shall We Wine

Episode 9: Shall We Wine? – Our Talk with Regine Rousseau

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For episode nine, we interviewed Regine Rousseau, founder of Shall We Wine. Regine’s mission is to connect consumers to wines they’ll love by helping them identify which brands and ingredients they like best. Regine discovered her love of wine during a semester abroad in Paris, France and in the years since, she has introduced customers […]

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Episode 8: Nzuri Body Gives Luxury Skincare

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In episode eight, we talked to Adrienne Hughes-Jackson and Brittany Hughes, founders of Nzuri Body Essentials. What started with a body cream (that has now become their popular Body Souffle) has turned into a luxury brand of organic, handmade skincare products. Adrienne left a 30-year career in intellectual property to pursue something that fulfilled her. […]

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