Category Archives: Social Media

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Pinterest Image Using Scrabble Letters

Facebook Might Have the Numbers, But Don’t Dismiss Pinterest Just Yet

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Perhaps you may not know it, but Pinterest remains the second largest social channel driver of traffic to websites, next only to Facebook. However, for e-commerce sales overall, the online bulletin board still trails Facebook, Instagram, and Twitter. But don’t dismiss Pinterest just yet. In fact, that’s the last thing you should do. You know […]

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1st Quarter Social Media Roundup 2017

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Ever since the world became obsessed with social media, users have always been on their toes to find out which new upgrades and updates are trending. Why not? New apps mean easier access, more fun and better communication. Although we are still early in the year, with Zora Digital nothing passes unnoticed and that is […]

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Recap of Social Media in 2016

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You want to be social media savvy. But every year the social media landscape changes! Never fear, Zora Digital is here, with a recap of Social Media in 2016. What a year it was: Video took center stage. All of the social media channels made it super-easy to share more often. A new crop of […]

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Snapchat: Reliable News Source & Effective Marketing Tool?

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Snapchat. It’s a silly app for Gen Y & Z. No real value and certainly not worth reading about, right? But the truth is however, that Snapchat is a revolutionary app.  I dare say.

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Just watch the politicians.

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Marketers can learn a ton by watching politicians run their social campaigns. The more I watch, the more I notice that social media and politicians go together ridiculously well. Consider that social media is all about hyperconnectivity. And politicians are by nature compulsive connectors. In every era, they find a way to connect with the populace. They express […]

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