A new crop of features, capabilities and mobile-friendly ads arrived on the scene in Google AdWords. Check out the full recap of 2016 below. It’ll give you up-to-date clarity so you can plan a winning pay-per-click strategy for the year ahead. If you would like to explore a new pay-per-click strategy we would be happy […]
Posted by Digitalmktgguru in Paid Search on August 10, 2016
It’s a brand new day in the AdWords world! Expanded text ads from Google AdWords recently went live. The old 25-35-35 rule is out the door, ushered in is the new 30-30-80 rule which consists of TWO headlines of up to 30 characters of text each, followed by an 80 character expanded description.